Retargeting — Cart abandon

Retargeting · Cart 7d

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Creative

Still thinking it over? Your bag is waiting.

MetaPausedpaid

Platform breakdown

Platform
Meta
Budget
$120/day
Spend
$1,940
Impressions
310k
CTR
1.22%
ROAS
2.05x
Top placement
Feed

What the numbers mean

ROAS fell 17% as audience frequency passed 4.2. The pool is saturating rather than the creative failing — a refresh or wider window is the next move.

Key metric over time

Activity

No activity recorded yet.